Sometimes if pays to check your spam folder on the old business account and this was one of those times. I was invited to attend Midwest Fest directly (a convention which i guess has a name rebrand and one i had not heard of).

As always when i go to a convention i try to take something with me as a lesson learned and this one was no exception. As far as conventions go it was tiny and very much geared towards the console gaming crowd, which as you can tell i am not a creator for. So what did this teach me?

  1. Overlap in the spheres can happen.
  2. Console gamers are less likely to want the Storyteller tools and campaign settings that i have to offer.
  3. Overhead was a worry for a majority of the convention.
    • For a small convention like this i was lucky to make back my table fees, especially considering the convention base.
    • I won’t be going back to a convention that small with that big of an overhead unless its geared directly to my content.
  4. I did some cross-promo and convention connection with other vendors and honestly that was one of the biggest pieces to help drive sales of my content.
    • I handed out art prints to other vendors and business cards and had the old conversations here and there.
    • I made some solid connections in both the professional sphere and charity spheres.

I know that’s a meandering list but its all important to show that a convention may not be the best for your sales/content/influence but you can meet and make some good contacts, just make sure you are not putting yourself and a disadvantage in doing it.

Till next time this is John aka Mr. Biscuits

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